Farmers Market Incubator Booth
Empowering emerging farmers of color and local food justice.
The Farmers Market Incubator Booth is a joint investment initiative by AIM (Agricultural Institute of Marin), KTA (Kitchen Table Advisors), and ALBA (Agriculture and Land-Based Training Association) to promote local food justice, create new agricultural businesses, and support beginning farmers.
The Incubator Booth provides $19,770 in financial support for each participant by covering:
12 months of market registration and stall fees
$2,500 stipend to cover business expenses
One-on-One Technical Assistance throughout the year covering marketing, finance, agricultural best practices guidance, and crop planning for farmers market participation
Peer mentorship and peer network building
30 reusable plastic bins for transporting produce
We are honored to welcome our 2026 cohort of farmers:
Antonia Vega Gonzalez, Dulce Organic Farms
Maria Magdalena Lopez Poiras, Tierra de Esperanza
Luis A Cervantes Mendoza, Monarca Berry Farm
Salvador Ruiz, Products from Paradise
Martin Avina Hernandez, Avina Organic Farm
Eduardo Medrano, E&N Organic Farm
What is the Incubator Booth?
A program that provides free booth space at the Clement St., Hayward, and Grand Lake Farmers Markets to support new farmers launching their businesses. Participants receive marketing support, basic supplies, and one-on-one business mentorship.
How does it work?
Each group stays at one farmers market for 4 months before rotating to the next market location. Within each group, farmers may choose to sell together or alternate weekly appearances based on their needs.
Who participates?
Three cohorts of 2–3 beginning farms rotate booth space at the farmers markets.
The goal:
After completing the year-long rotation, farmers are eligible to apply for a permanent spot at one of AIM’s markets—opening the door for the next group of beginning farmers to step into the Incubator Booths.
Impact Since 2022
13%
$13,500
Incubator Booth participants receive 30 reusable plastic bins, saving participants an average of $13,500 per year.
Incubator Booth participants are 13% more likely to remain in business than small farmers outside our programs.
$55,960
31
The Incubator Booth has waived a total of $55,960 in market registration and stall fees as of January 2026.
31 first-generation, BIPOC farmers have been supported through the Incubator Booth program.
Want to learn more?
Explore our partner organizations:
Support Provided By
This program is made possible thanks to generous funding from the Stupski Foundation.
Solorio's Organic Farm
Coronel Organic Produce
Oaxax
Luna Dorado
Narci's Organic Farm
Tikal
Anna's Organic Farm
Queen Of Vegetables
Salazar Organic Farm
Vasquez Organic Farm
Imperial Crops
Coyo Organics
Mixteco
Indichucuiti Organic Farm
Ayoquezco Organic Farm
Royally Grown
Angela's Ranch
Ventura Organic
Buena Vista
Siembra Y Cosecha
My Organic Farm
Lopez Organic Farm
Alpha Y Omega
La Buena Tierra
Angela's Ranch
Ventura Organic
Buena Vista
Siembra y Cosecha
My Organic Farm
Lopez Organic Farm
Alpha y Omega
La Buena Tierra
